The India market leader, and the only other product that ships the object
6Degrees vs Sell.Do
Sell.Do is the one Indian real estate CRM that already treats a channel-partner claim as an object with a lifecycle. Anybody telling you otherwise has not read their channel-partner page. The difference is not the feature list. It is whose instance the ledger lives in.
The short answer
Pick Sell.Do if you are a developer buying a CRM for your own sales floor and your partners. Pick 6Degrees if you are the partner, you work with more than one builder, and the question you cannot answer today is what all seven of them owe you.
Eight points, side by side
Checked 13 August 2026 against sell.do/real-estate-crm/channel-partners. These are the eight things 6Degrees is built to win, which is the honest way to read any vendor’s table: it is our axis, and you are allowed to decide it is the wrong one.
6Degrees scores 8 of 8 here, which is worth exactly nothing on its own: 6Degrees chose the eight. The list of things Sell.Do does better is further down, and the reason behind every count is in the table below.
| What it does | 6Degrees | Sell.Do |
|---|---|---|
| Whose ledger it is | YesYours. It spans every developer you work with. | NoThe developer’s. Issued by the builder, scoped to that builder. |
| Timestamped lead registration | YesYes. The server sets the date. The client cannot. | YesYes. Self-serve CP registration with KYC and approval. |
| Claim validity window | YesYes. A booked site visit extends it 30 days. | YesYes. 48 hours, extended to 30 days by a booked site visit. |
| Published tie-break rule | YesYes. First verified tag, and the buyer’s own confirmation outranks it. | YesYes. Attribution window and first verified tag. |
| One ledger across many developers | YesYes. Seven builders, one ledger. | NoOne developer at a time. You get one login per builder. |
| Server-dated interaction trail | YesYes. Create-only. Nobody can backdate or delete a call. | PartlyNot published on the channel-partner page. |
| Evidence pack you can attach to a claim | YesYes. One dated pack: terms, timestamp, confirmation, site visit, timeline. | NoDisputes are decided by rule. There is no route for you to contest one. |
| Self-serve export and cancel | YesYes. CSV and JSON, any day, no ticket. | PartlyPartners self-serve a payout ledger. Terms are not published. |
What Sell.Do does better
- 1/Registration, the claim window and the tie-break rule are all real and all published. They got there first.
- 2/Slabs, TDS and invoices run per payout cycle, and partners see their own payout ledger.
- 3/Sell.Do publishes that 61% of bookings on the platform come from partners, and it is used by developers you have heard of.
- 4/If the builder you work with already runs Sell.Do, you get the partner portal at no cost to you.
What 6Degrees does that Sell.Do does not
- 1/The ledger is yours. A channel partner empanelled with seven builders has seven Sell.Do logins and no single view of what is owed.
- 2/You can contest a resolution with evidence attached. Sell.Do decides disputes by rule before the argument, which is right for the developer and leaves you nowhere when the rule is wrong.
- 3/The claim record leaves with you. It is your commission history, not the builder’s CRM data.
- 4/The price is on the pricing page.
The thing both products are arguing about
A referral has a fee, a counterparty, a deadline and a rival. That makes it an object with a state machine, not a note on a contact. Once you accept that, the only remaining question is whose database the object lives in, and the answer decides who can still read it after you stop working with that builder.
What Sell.Do is, before we argue with it
Sell.Do is an Indian real estate sales platform built for the developer. It says 1,500 real estate businesses across 26 Indian cities run on it, and it sells to four kinds of buyer by name: developers, mandate companies, brokers, and IPCs and syndicates. That is a wider net than most of this category casts, and the developer is the one holding the chequebook in all four cases.
The platform is a suite rather than one product. There is the core CRM with a revenue cockpit, deduplicated lead capture from twenty-plus sources and SLA alerts. There is IRIS, a launch and booking engine that runs inventory. There is a WhatsApp connector, a Broker App, and Jarvis, an AI layer that scores intent, runs voice agents that call and qualify a lead and book a site visit, and transcribes and tags calls in several languages.
None of that is filler. A developer running a launch needs inventory, a booking engine and a call centre, and Sell.Do ships all three. 6Degrees ships none of them and is not trying to. That is the first thing to be clear about: these two products are not competing for the same budget line. They are competing for the answer to one question, which is where a channel partner keeps the record of the introductions they made.
The price, and why you cannot see it
Sell.Do does not publish a rate card. The pricing page asks you for a quote instead, promises it within one business day, and lists a phone number. What it does publish is the shape: per active user per month, a minimum of five users, annual contracts at a discount, and a price that moves with team size, which modules you take, how much AI you use and how many messages and calls you send.
GetApp lists a starting price of $34.99 per user per month and says there is a free trial. Treat that as the floor and not the quote. A rate card that varies with communication volume is a rate card that goes up when the product works, and the five-user minimum means the smallest real invoice is five seats whether you have five people or two.
This is a developer procurement model and it is a reasonable one for a developer. A sales head buying for a floor of forty wants a negotiated number, an implementation call and a dedicated CSM. A three-person brokerage does not want a quote in one business day. It wants to know the number before it decides whether to care, which is why 6Degrees prints it on the page.
The partner portal is real, and it is good
This is the part most comparison pages get wrong, usually because whoever wrote it never opened the channel-partner page. Sell.Do has built the thing. A partner signs up through a branded form, gets a RERA number and KYC verified, e-signs the agreement, and gets scoped access to a white-labelled workspace on approval.
Inside it the partner sees their own tagged leads, which of them are expiring, their site visits, brokerage for the month to date, pending payout and invoices in approval. Payouts run on slabs with TDS handled and statements generated per run. There is a league table that ranks partners on booking value rather than lead volume and drives their tier and their access. Their own words for how ownership is settled: attribution window and first verified tag, applied identically to every claim, with the evidence on record.
Read that sentence again, because it is the same rule 6Degrees publishes. Sell.Do got to it first and they deserve the credit for it. Anyone selling you a real estate CRM on the story that nobody else has thought about lead attribution is either unaware of Sell.Do or hoping you are.
The seven logins
Here is the whole argument, and it is one sentence long: the workspace belongs to the builder.
It is a Orion Developers partner workspace, in their own example. Scoped access, granted on approval, to that developer’s instance. Which means a channel partner empanelled with seven builders, and plenty are, does not have a Sell.Do account. They have seven of them, assuming all seven builders even run Sell.Do, and the ones that do not leave a hole in the middle of the record.
So ask the question that decides a month for a working broker. What are you owed, in total, today, across every developer you sell for? On seven portals that question has no answer. It has seven partial answers in seven different logins, each showing brokerage month to date for one builder, and the total lives where it has always lived, which is a spreadsheet somebody rebuilds every quarter and does not trust.
A commission ledger that cannot add up is not a ledger. It is seven statements.
What happens the day you stop selling for that builder
Scoped access is granted, and a thing that is granted can be withdrawn. When the relationship with a developer ends, and relationships end, the partner workspace is the developer’s to switch off. The introductions you made are in their instance. The interaction trail that proves you made them is in their instance. The dispute you were about to raise is in their instance.
This is not an accusation of bad faith. It is the ordinary consequence of the account belonging to the counterparty. No developer is doing anything wrong by revoking a portal login for a partner who no longer sells their inventory. The problem is that your evidence was living in it.
6Degrees inverts one thing and only one thing. The tenant is the channel partner. The developer is a counterparty on your record rather than the owner of it, export runs on any day you like in CSV and JSON, and the claim history leaves with you because it was never theirs to keep.
Decided by rule, with nowhere to argue
Sell.Do calls it Conflict Management: lead ownership rules to prevent CP conflicts. The rule is applied identically to every claim, which is the correct design when you are the developer. You have forty partners tagging the same buyer and you need the answer to be automatic, consistent and not a negotiation.
The gap opens when the rule is right in general and wrong about you. You met the buyer at a launch, tagged them nine days later because that is when they answered the phone, and another partner tagged them on day two having never spoken to them. First verified tag settles it in seconds and settles it against you.
On Sell.Do there is no published route to contest that, because a contest is the thing the rule exists to avoid. 6Degrees runs the same rule and then lets you attach an evidence pack to a resolution and argue with it: the engagement terms, the server timestamp, the other side’s confirmation, the site visit and the full interaction timeline, exported as one dated file. A brokerage dispute in India has no forum of its own, so the file is the whole point.
A worked example, because the gap is arithmetic
Take a partner in Thane empanelled with four developers. Two run Sell.Do, one runs a spreadsheet the sales head emails on Fridays, one runs nothing at all. Twenty-two live registrations between them, and eleven months of history.
On a 2% brokerage a single 1.4 crore booking is 2.8 lakh, less TDS at 5% under section 194H, which lands at 2.66 lakh net. That number is knowable. What is not knowable, on a Tuesday, is the sum of every such line that is accrued but not invoiced, invoiced but not paid, and ageing past sixty days, across all four.
The two Sell.Do portals each show a clean brokerage figure month to date for their own inventory and nothing for the other three relationships. The spreadsheet is a week stale by the time it arrives. The fourth developer answers on WhatsApp when the partner chases. So the real total gets rebuilt by hand, in a fifth spreadsheet, by somebody who does not entirely trust the last version of it.
The point is not that Sell.Do computes anything wrong. It computes its own half correctly. The point is that no portal owned by one counterparty can ever hold the total, and the total is the only number that answers whether this was a good year.
The case for buying Sell.Do instead
If you are a developer, buy Sell.Do and do not think about it too hard. You need inventory, booking, a call centre and a partner portal in one place, and 6Degrees is not any of those things.
If you are a channel partner who works with one builder, and that builder already runs Sell.Do, take the partner portal. It costs you nothing, it is properly built, and a second system to maintain for a single relationship is a tax with no return.
The case for 6Degrees starts at the second builder and gets stronger with every one after that.
Questions people ask about Sell.Do
Is Sell.Do a channel partner CRM or a developer CRM?
A developer CRM with a channel partner module attached. Sell.Do sells to developers, mandate companies, brokers and IPCs, and the partner workspace is provisioned by the developer and scoped to that developer’s instance. The partner is a user inside somebody else’s account rather than the account holder.
How much does Sell.Do cost?
Sell.Do publishes no rate card. Pricing is per active user per month with a five-user minimum, quoted per organisation and varying with team size, modules, AI usage and communication volume, with a discount for paying annually. GetApp lists a starting price of $34.99 per user per month. 6Degrees publishes its price on the pricing page.
Can I use Sell.Do across several developers?
Not as one account. Each developer running Sell.Do provisions its own partner workspace, so a partner empanelled with seven builders holds up to seven separate logins and has no combined view of what is owed. Developers who do not run Sell.Do leave a gap in the record entirely.
Does Sell.Do time-stamp a lead registration?
Yes. Self-serve partner registration with KYC and approval, an attribution window, and a first verified tag rule applied identically to every claim with the evidence on record. It is the same rule 6Degrees publishes, and Sell.Do published it first. The difference is whose database the record sits in.
Where these claims come from
Every one of them read on 13 August 2026. A vendor page changes without telling anyone, so check the date before you rely on this, and write to us if we have it wrong.